Privacy Policy

1. Introduction

SCV 55+ Communities ("we," "us," "our," or "Company") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and otherwise handle your information when you visit our website at santaclarita55plushomes.com (the "Website").

2. Information We Collect

We collect information in the following ways:

• Information You Provide: When you contact us through forms, email, or phone, we collect your name, email address, phone number, and any other information you voluntarily provide.
• Automatically Collected Information: When you visit our Website, we automatically collect certain information about your device and browsing activity, including:
  • IP address
  • Browser type and version
  • Operating system
  • Pages visited and time spent on each page
  • Referrer information
  • Device identifiers

3. Cookies and Tracking Technologies

We use cookies and similar tracking technologies (such as pixels and web beacons) to enhance your experience on our Website and to collect analytics data. These technologies allow us to:

• Remember your preferences
• Understand how you use our Website
• Measure the effectiveness of our marketing efforts
• Provide personalized content

Important: We use two analytics services to understand how you use our Website:

• Google Analytics: Collects and analyzes website usage data. Uses cookies to track your activity. Subject to Google's privacy policies.
• Ahrefs Analytics: Provides additional website performance and traffic analysis. Uses tracking technologies to gather analytics data.

We only activate both Google Analytics and Ahrefs after you have provided your consent through our cookie consent banner.

4. How We Use Your Information

We use the information we collect for the following purposes:

• To respond to your inquiries and provide customer service
• To analyze website usage and improve our Website
• To send you marketing communications (only with your consent)
• To comply with legal obligations
• To detect and prevent fraudulent activity
• To understand visitor behavior and preferences

5. Your Consent and Rights

We respect your privacy choices. When you first visit our Website, you will see a cookie consent banner that explains our use of cookies and tracking technologies. You have the right to:

• Accept or reject the use of non-essential cookies
• Withdraw your consent at any time
• Request access to the personal information we hold about you
• Request deletion of your personal information (subject to legal requirements)
• Opt-out of marketing communications

To manage your cookie preferences or exercise any of these rights, please contact us at [email protected].

6. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, or as required by law. Analytics data is typically retained for up to 26 months unless you request deletion sooner.

7. Third-Party Services

Our Website uses third-party services, including Google Analytics, to help us understand website usage. These third parties may collect information about your online activities across different websites. We do not share your personal information with third parties for marketing purposes without your explicit consent.

8. California Privacy Rights (CIPA)

As a California resident, you have rights under the California Invasion of Privacy Act (CIPA). This Privacy Policy and our cookie consent banner are designed to comply with CIPA requirements. We do not use cookies or tracking technologies to collect personal information without your prior consent, except as permitted by law.

9. Security

We implement reasonable security measures to protect your information from unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the Internet is 100% secure, and we cannot guarantee absolute security.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable law. We will notify you of any material changes by posting the updated policy on our Website and updating the "Last updated" date above.

11. Contact Us

If you have questions about this Privacy Policy or our privacy practices, please contact us: